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  • Grow Your Business
    • The 20 Minute CFO
    • MoneySmart Momentum Program
    • Accelerated MoneySmart Financial Game Plan
    • VIP MoneySmart Financial Game Plan
    • The Entrepreneur’s Path to Financial Freedom
    • Small Business Newsletter
  • Connect
    • Meet Lorna
    • Hear from Others
    • Request a Consultation
  • Blog
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    • My Account
    • From Purpose to Profits
    • The 20 Minute CFO
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Read more about the article Launch of The 20 Minute CFO Hybrid Course for Rapid Business Growth

Launch of The 20 Minute CFO Hybrid Course for Rapid Business Growth

  • Post author:Lorna Whiteaker
  • Post published:October 11, 2021
  • Post category:Grow My Business

The 20 Minute CFO uses a cutting-edge hybrid approach pairing online learning modules with live group coaching sessions resulting in business owners making more money with rapid business growth success.

Continue ReadingLaunch of The 20 Minute CFO Hybrid Course for Rapid Business Growth
Read more about the article Were You Set Up to Fail Financially?

Were You Set Up to Fail Financially?

  • Post author:Lorna Whiteaker
  • Post published:February 27, 2020
  • Post category:Small Business Coaching/Business Tips

Were you taught anything about how to make money other than via a pay check? Most of us weren’t. That’s where a business consultant can help!

Continue ReadingWere You Set Up to Fail Financially?
Read more about the article Do You Know These 3 Rules for Business Success?

Do You Know These 3 Rules for Business Success?

  • Post author:Lorna Whiteaker
  • Post published:September 11, 2018
  • Post category:Business Tips

What do truly great companies have in common? These 3 rules of business success have been found as a common link.

Continue ReadingDo You Know These 3 Rules for Business Success?
Read more about the article Is What You Believe Impacting How You Make Money With Your Business?

Is What You Believe Impacting How You Make Money With Your Business?

  • Post author:Lorna Whiteaker
  • Post published:August 13, 2018
  • Post category:Business Tips/Financial Health/Financial Training/How to Make Money

What you have learned and/or believe may not be true when it is applied to having a business and how to make money.

Continue ReadingIs What You Believe Impacting How You Make Money With Your Business?
Read more about the article How to Grow a Business with a Big Dream and a Vision Statement

How to Grow a Business with a Big Dream and a Vision Statement

  • Post author:Lorna Whiteaker
  • Post published:August 1, 2018
  • Post category:Business Tips/Grow My Business

Dreaming big isn’t enough, if you want to know how to grow a business, you have to have a vision statement, too.

Continue ReadingHow to Grow a Business with a Big Dream and a Vision Statement
Read more about the article Why You Need Financial Training When Starting a Business

Why You Need Financial Training When Starting a Business

  • Post author:Lorna Whiteaker
  • Post published:July 22, 2018
  • Post category:Business Growth Expert/Business Tips/Financial Health/Financial Training/How to Make Money/Starting a Business

Business owners often say their biggest challenge when starting a business is their finances: they don’t have enough customers and they don’t know how to plan.

Continue ReadingWhy You Need Financial Training When Starting a Business
Read more about the article Stick and Stay and Make it Pay

Stick and Stay and Make it Pay

  • Post author:Lorna Whiteaker
  • Post published:July 19, 2018
  • Post category:Business Tips/Business Growth Expert/Grow My Business

“Stick and stay and make it pay.” – Captain Phil Harris, Cornelia Marie

Continue ReadingStick and Stay and Make it Pay
Read more about the article Why Do People Start a Small Business?  The 4 Ds Behind SMBs!

Why Do People Start a Small Business? The 4 Ds Behind SMBs!

  • Post author:Lorna Whiteaker
  • Post published:July 16, 2018
  • Post category:Business Tips/Starting a Business

Wondering if the time is right for you to start a business or just trying to understand with all the work involved, why start a small business at all? I’ll give you 4 reasons!

Continue ReadingWhy Do People Start a Small Business? The 4 Ds Behind SMBs!
Read more about the article How to Prevent a New Business from Failing – 5 Opportunities from a Business Consultant

How to Prevent a New Business from Failing – 5 Opportunities from a Business Consultant

  • Post author:Lorna Whiteaker
  • Post published:July 2, 2018
  • Post category:Business Tips/Small Business Coaching/Starting a Business

Most new businesses fail within the first 18 months. If you are struggling and want to know how to stop your new business from failing, learn from a business consultant.

Continue ReadingHow to Prevent a New Business from Failing – 5 Opportunities from a Business Consultant
Read more about the article The Ultimate Financial Success Cheat Sheet for Small Business Owners
The Ultimate Financial Cheat Sheet for Small Businesses

The Ultimate Financial Success Cheat Sheet for Small Business Owners

  • Post author:Lorna Whiteaker
  • Post published:November 21, 2016
  • Post category:Business Tips/Financial Health/Financial Training

The ultimate financial success cheat sheet for small business owners who want to create a financial future.

Continue ReadingThe Ultimate Financial Success Cheat Sheet for Small Business Owners
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Lorna Whiteaker Business Coach

Like most of today’s business owners, I'm a purpose-driven entrepreneur. I have more than 2 decades of experience as a business consultant, financial skills trainer and profits coach.
I take great joy from helping others learn and utilize the skills and financial savvy that are the building blocks of profitable, easy-to-run businesses.
My first year in business was disappointing. There is such a difference between knowing what to do and HOW to do it. Once I realized what I had missed, I was able to triple my income my second year. The real bottom line is that… the use of simple tools and effective strategies produces profound results.
Since then, I have been able to consistently make informed decisions, rise above my fears, and build a highly profitable business (that has become more than I ever expected it would). I am more confident and have the freedom that time and money make possible. While I still don’t like tax season, it is not a time of anxiety and dread.
For me, there has been nothing more exhilarating and fulfilling than being able to confidently take focused action, make a difference, make money, love my business, and have a life I love. It would be my honor to help you to learn how to do the same.

Contact Lorna

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Copyright 2025 Business Beyond the Shoe Box, MoneySmart4You
Business Consultant Serving San Luis Obispo County
Disclaimer: I am a small business expert and not licensed to give legal, accountancy or tax advice. I provide general information about matters relating to business management, operations, and affairs for informational purposes only. For all legal, accountancy or tax matters you should seek assistance from either a qualified lawyer or tax professional as they relate to those issues. While I make every effort to ensure that the content of this information is accurate, adequate, or complete, I cannot and do not represent or warrant its accuracy, adequacy, or completeness. To the extent permitted by law, your reliance on this information is at your sole discretion and I shall not be held responsible for any loss or damage, including indirect or consequential damages arising from or in relation to the use of this information. Nothing contained herein shall be construed to be legal, accountancy or tax advice.

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